Episode 16: How to Build an Internal Marketing Team

Posted by Matt Johnson on Mar 7, 2019 5:06:06 PM

What does it take to run an elite marketing program in-house? In this episode, we're going to discuss the best practices for building an internal marketing team as well as when and how to outsource projects with agency partners. One of the things I have learned from my years working in the agency world, is ... Read More

Episode 13: The Only Number That Matters with Wayne Johnson

Posted by Matt Johnson on Jan 31, 2019 3:48:50 PM

There's only one metric that really matters! Net Profit or EBIDTA is the magic formula for growth. Profit allows you to reinvest in your sales, marketing, and people to add rocket fuel to your business. On this episode, Wayne Johnson, joins us in the studio to talk about some practical steps you can take to ... Read More

Episode 12: Why Traditional Distributors Suck at eCommerce

Posted by Matt Johnson on Jan 23, 2019 11:40:53 AM

Frustrated with a lack of results in your online store? Have you been thinking that eCommerce just isn't for your business? You may be right! Learn more about why Traditional Industrial Distributors suck at eCommerce and what to do about it. 3 Reasons Why Traditional Industrial Distributors SUCK at eCommerce ... Read More