Episode 15: Building a Digital Customer Journey

Posted by Matt Johnson on Feb 13, 2019 3:22:19 PM

How will industrial distributors survive the generational shift in buying behavior? One answer is to build a digital customer journey that utilizes simple marketing tools and strategies that anyone can execute. The goal is to generate more engagements with your customer base which helps you minimize ... Read More

Being a marketing manager: The struggle is real [Grow Live Episode 10]

Posted by Matt Johnson on Oct 6, 2017 1:33:01 PM

  As a marketing manager, you’re likely wearing many hats throughout the day. Whether you work for an agency or are a lone wolf for your company—it can be challenging. Today, Renia sits down with Senior Marketing Manager at Safety Marketing Services, Will Polliard. They tackle the biggest pain points that ... Read More

Grow Live: Marketing nerds invade Boston and Indianapolis [Episode 9]

Posted by Matt Johnson on Oct 2, 2017 7:53:01 AM

  SMS is on the road bringing you the latest news and information you can use to make the most of your marketing efforts. In order to succeed, you need to be constantly learning. That’s why the Safety Marketing Services team took to the road to attend not one, but two epic events: 2017 National Safety ... Read More