Episode 15: Building a Digital Customer Journey

Posted by Matt Johnson on Feb 13, 2019 3:22:19 PM

How will industrial distributors survive the generational shift in buying behavior? One answer is to build a digital customer journey that utilizes simple marketing tools and strategies that anyone can execute. The goal is to generate more engagements with your customer base which helps you minimize ... Read More

The Power of Partnerships: 3 Things Manufacturers Can Learn from HubSpot

Posted by mjohnson on Sep 3, 2018 11:14:05 AM
    INBOUND 2018 is upon us!   This annual event hosted by sales and marketing software powerhouse, HubSpot (HUBS), draws 25,000+ agency, sales, and marketing professionals from all over the world to learn, connect, and leave inspired.   HubSpot is a software company. The TAKEOVER and my own marketing firm, Spinstak, are both dedicated to the world of industrial supply. What, if anything, can ... Read More

HubSpot, Blog, customer experience, INBOUND, flywheel, manufacturers