Renia Carsillo

Director of Digital Strategy at Safety Marketing Services
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Sales vs Marketing: Battle of the Budgets [Grow Live Episode 5]

Posted by Renia Carsillo on Sep 7, 2017 10:27:51 AM

  What’s their beef anyway? Do you find that your sales and marketing departments spend more time battling each other than collaborating? If you do, don’t worry—you’re not alone.  Would you like to better understand the growing disconnect between your two heavyweight champs? What if you could get a ringside ... Read More

Website Writing Advice for Marketing Managers [Grow Live Episode 4]

Posted by Renia Carsillo on Aug 29, 2017 8:35:11 PM

  Is your writing remarkable or just noise? Check out these tips to create engaging content!   Do you know how to cut through all the noise and get your story heard? This week on Grow Live, Matt and Renia are joined by Content Specialist Shannon Gayton to discuss the best ways to create remarkable content. ... Read More

Developing Personas for Industrial Marketing [Grow Live Episode 3]

Posted by Renia Carsillo on Aug 23, 2017 10:35:37 AM

  How to Develop your persona story and why it’s important   Matt and Renia sit down with Misti Ferris to talk about developing personas for industrial marketing. So, what the heck is a persona story? On this episode of Grow Live we explain what it is and how it can help grow your business. Learn tips to ... Read More

Inbound and eCommerce: Understanding Optimization [Episode 2]

Posted by Renia Carsillo on Aug 16, 2017 6:24:50 AM

We’re back with Episode 2 for our new weekly Facebook Live show, Grow Live! Today, hosts Matt and Renia are joined by SMS team members Stefen and Brady to talk about eCommerce.  You may already utilize eCommerce to sell your products and services online. But how do you get more people to come across and ... Read More

How to be likable online: About Pages and Origin Stories [Episode 1]

Posted by Renia Carsillo on Aug 9, 2017 6:41:23 AM

People will only buy from you if they like you. What’s your origin story? Is your company more than just the products or services you provide? Of course it is. When was the last time you told your story? You know… the story beyond the mission statement that lets the world know who you are, where you came ... Read More