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Distributor Marketing University

by Matt Johnson, on Apr 21, 2021 4:21:23 PM

Do you remember your 5th grade math class? Whether that was 20 years ago or 50, one thing you’ll notice is the way they teach math today is much different …

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Topics:eCommerce

by Matt Johnson, on Mar 5, 2021 5:15:04 PM

"If you build it, they will come (and use it)" only works in A Field of Dreams. You know, the 1989 film starring Kevin Costner? In this cinematic classic, Iowa …

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Topics:eCommerceDigital Marketing

by Matt Johnson, on Dec 14, 2020 8:45:37 AM

An evolution in Distributor eCommerce For Immediate Release Beverly Hills, Florida (December 14, 2020) - Spinstak Growth Agency, a marketing agency specializing in distributor catalog development and B2B eCommerce, today …

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Topics:eCommerceDigital MarketingLeadership

by Matt Johnson, on Mar 16, 2020 3:51:47 PM

COVID-19 (Coronavirus) is causing a massive disruption to our economy and causing many to experience panic, doubt, and paralysis. Our job as leaders in the industrial supply chain is to …

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by Matt Johnson, on Mar 3, 2020 11:41:58 AM

If you're a local, independent distributor, sometimes it can feel like the walls are closing in. From online retailers to global brands, the competition is fierce. The water may be …

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by Matt Johnson, on Feb 14, 2020 3:09:34 PM

Distributors who fail to deliver an omni-channel sales and marketing experience may soon go the way of the dinosaur. Today, it's more important than ever for traditional sales reps to …

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by Matt Johnson, on Feb 3, 2020 3:33:01 PM

What if I told you that your customers don't always purchase the best products at the best prices? In fact, nine times out of ten, suppliers are chosen based on …

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Topics:Digital MarketingLeadership

by Matt Johnson, on Jan 27, 2020 7:30:00 AM

Every industrial distributor knows eCommerce should be an important part of their business, but very few can actually get the boat out of the harbor, and even fewer can say …

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Topics:eCommerceLeadership

by Matt Johnson, on Aug 17, 2019 8:48:11 AM

How do you retain and grow your existing business while simultaneously attacking new markets and customer segments? The answer is an old-school sales tool with a new-school twist. In this …

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Topics:Catalog DevelopmenteCommerceDigital MarketingLeadership

by Matt Johnson, on Jul 23, 2019 12:35:36 PM

Should you use an open source, bolt-on, or speciality platform for your eCommerce website? The myriad of options available to industrial distributors today is both a blessing and source of …

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Topics:eCommerceDigital MarketingLeadership